Technostore | A new eCommerce experience
We redesigned the Technostore webshop and tailored the Shipshape Core CMS and CRM system to their specific business needs, enhancing the user experience, simplifying webshop management, and optimizing everyday processes.
More
opportunities for improvement
Identifying key areas for improvement
A large catalog, difficult product discovery
Technostore offers thousands of products and different types of devices, but the existing category structure and filters did not allow users to quickly and easily find the products they were looking for.
An outdated User Experience
The webshop was overloaded with content and lacked a clear visual hierarchy. Key information and calls to action were not highlighted enough, making the purchase decision more difficult for users.
Complex navigation
The mega menu and product organization did not fully support the size of the catalog. Users found it difficult to quickly reach the right category or discover current offers and featured products.
Checkout with too many steps
The cart and checkout process included unnecessary steps, while product pages did not clearly guide users toward completing their purchase.
Administration that slowed down daily work
The existing CMS was difficult to navigate and inefficient for everyday tasks. Managing products and content required too many steps, and the system was not aligned with actual business processes.
services shaped for Technostore
Building a Modern eCommerce Experience
UX/UI Design
Through a new design system and clearer visual hierarchy, users can scan the webshop content more easily and quickly find the most important information.
Information Architecture
We reorganized categories, attributes, and filters to help users find products that better match their needs.
Custom Shipshape Core CRM & CMS
Technostore now has a fully tailored Shipshape Core administrative system designed around their team’s everyday needs and workflows.
eCommerce Experience Optimization
We simplified the purchasing process by improving the layout and positioning of key sales elements throughout the shopping journey.
results
A platform that works for both shoppers and sellers
Competitive prices, special offers, and different product types are now presented more clearly, helping Technostore better communicate its value to customers.
The new platform provides a stable and flexible foundation for future improvements, new features, and continued business growth.
From the latest smartphones and laptops to computer equipment, accessories, and special offers: Explore the new shopping experience on the Technostore webshop.
Solutions that deliver Shipshape results
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