ShapeBot · AI shopping assistant

Help your customers
find what they need.

ShapeBot helps customers choose products and answers their shopping questions, giving your team more time for enquiries that need a personal touch.

It works with your catalogue, prices and store policies. Customers ask in their own words. ShapeBot helps them find the right product or information.

ShapeBotYour shopping guide
EXAMPLE

CustomerI'm looking for a book for someone who loves travelling.

ShapeBotWould they prefer travel writing or a practical guide? What's your budget?

CustomerA practical guide, up to €25.

ShapeBotHere are two guides under €25 from our demo catalogue. Take a look and see which would suit them best.

Weekend Getaways

18.00 € example price

View demo product

A guide to short breaks, created for this example. This is how customers can view product details from a conversation.

The World at Your Fingertips

22.00 € example price

View demo product

An illustrated travel planning guide, created for this example. It isn't sold by a real store.

Customers don't have to browse the entire catalogue. A few questions help narrow down the choice.

For the questions your customers already ask

Customers explain what they need.
ShapeBot helps them choose.

Customers don't need to know the exact product name. They can describe who they're buying for, what they need or how much they'd like to spend.

01 / DISCOVERY

Help choosing a product

It suggests products from your catalogue and helps narrow down the options. Customers can open a product directly from the conversation.

“I need a gift, but I'm not sure what to choose.”
02 / DECISION

Answers before buying

It answers questions about products and discounts. If your system provides reliable stock and delivery information, it can show that too.

“Is this product on sale right now?”
03 / PURCHASE

Delivery, payment and more

It explains how shopping at your store works, using your policies. If information is missing, it directs the customer to further help.

“Which payment methods can I use?”

An example from the Unimar online store

The conversation is part of
your store.

This is how we introduced ShapeBot in our post on 25 February 2026. Customers start a conversation in the online store, without switching to another app.

Read the original post
Previously published promotional image of ShapeBot's mobile interface on Unimar

Help while customers consider their options

“Can I help you?”
In your online store, too.

ShapeBot offers help with choosing products and shopping. You decide when the message appears and how often.

  • When a search returns no results
  • When a customer spends time on a product or compares similar items
  • When a customer pauses in the cart before continuing
CART EXAMPLE

Questions about delivery or payment?
Can I help you?

Which payment methods are available?How long does delivery take?

Customers choose whether to ask a question.
You decide how often help is offered.

Where do ShapeBot's answers come from?

Answers based on
your store's data.

We connect your product catalogue and prepare your store policies with your team. You don't have to copy your entire store by hand.

CATALOGUE

Products, prices and special offers

ShapeBot uses your catalogue, prices and special offers directly. Availability and quantities come from your connected stock data.

KNOWLEDGE BASE

Your store policies

Delivery, payment, returns and contact details can be brought together in one document. When your policies change, the updated document needs to be uploaded to the knowledge base.

CONTROL

Answers that fit your store

We agree on how ShapeBot addresses customers, which information it uses and which questions it suggests. You can review conversations and see where improvements are needed.

AI can make mistakes, so we test answers to your customers' questions before launch. ShapeBot supports your team; your team remains responsible for the accuracy of your store's information.

Analytics in your admin

Track usage
and purchases linked to ShapeBot.

Your admin shows ShapeBot usage and the value of linked orders and carts.

  • UsageThe number of conversations and messages in the selected period.
  • Order valueThe total value of orders linked to ShapeBot conversations.
  • Customer feedbackHow customers rate conversations when they leave feedback.
  • Cart valueThe total value of carts linked to ShapeBot conversations.

Carts and orders

SAMPLE DATA

Linked to ShapeBot · January – June

Cart value
30,300.00 €
Order value
12,270.00 €
View the sample figures
Sample values of linked carts and orders in euros
MonthCarts (€)Orders (€)
January3,240.001,280.00
February4,860.001,940.00
March4,120.001,620.00
April5,780.002,370.00
May5,360.002,150.00
June6,940.002,910.00
Total30,300.0012,270.00

What can conversations tell us?

Conversations reveal
where customers get stuck.

Is a customer repeating a question? Is a search returning no results? ShapeBot can recognise these situations and try a different way of responding.

01 / ANALYSIS

Spots recurring issues

It reviews conversations for difficulties, such as searches that didn't help the customer.

02 / TESTING

Tries a different response

It periodically tests and improves responses based on past conversations. Your store's information stays unchanged.

03 / COMPARISON

Compares results

It compares conversation results to check whether the changes lead to better answers.

Plans and pricing

Let's find the right plan
for your online store.

Choose a plan for your online store. We confirm the included services and any additional costs before getting started.

Compare plans and add-ons
FeatureStandardAdvancedEnterprise
Monthly plan50 €per month100 €per month300 €per month
Included messages1 question + 1 answer5,000per month15,000per month50,000per month
Analyticsincluded in the planincluded in the planincluded in the plan
Automated learningincluded in the planincluded in the planincluded in the plan
Additional messagesCharged separately15 €1,000 additional messages70 €5,000 additional messages130 €10,000 additional messages
Voice messages––49 €400 minutes per month
Additional voice minutes––20 €60 additional minutes
Image recognition––69 €1,000 images per month
Additional images––20 €250 additional images
White labelYour own logo and name–50 €per month50 €per month
Initial setup200 €one-offincluded in the planincluded in the plan
Support and custom integrationsnot includednot includedincluded in the plan

How do we get started?

We get it ready.
ShapeBot takes on the conversations.

  1. We get to know your store

    We get to know your products, your customers and the questions they ask most often.

  2. We connect your data

    We connect your products, prices and shopping information so ShapeBot can answer using your store's data.

  3. We test the answers

    Before launch, we check how it answers questions and when it should direct customers to your team.

  4. It keeps improving

    ShapeBot analyses conversations to find where customers get stuck. It tries different ways of responding and checks which ones help most.

Before we begin

Frequently asked questions.

Is ShapeBot just another chat window?
No. ShapeBot is an AI sales assistant that understands what customers are looking for and follows the conversation. It asks follow-up questions, suggests suitable products and helps customers choose, using your store's data.
Can it work with our existing online store?
ShapeBot is part of our ShapeCore platform. If you already have a Shape online store, we check which data ShapeBot can use to help your customers. If your store runs on another platform, get in touch and we'll explore the easiest way to connect it.
Can it show accurate prices, availability and quantities?
Yes. ShapeBot connects directly to your store's data, so it can show current prices, availability and stock quantities.
What if ShapeBot doesn't have the answer?
It asks follow-up questions to better understand what the customer needs. If it can't answer, it directs them to your team.
Does the chat open automatically, and does that cost anything?
A short message offering help may appear; that's not the same as starting a conversation. The text is prepared in advance, so displaying it doesn't use AI. Its timing and frequency are set for your store. Actual questions are processed and billed according to your plan and usage.
How can we tell whether it's helping?
Reports show conversations, suggested-question selections and product clicks. With tracking in place, you can also see linked purchases. This helps identify what's working and what needs improvement.
Can the bot learn incorrect information from a customer?
Customer messages are not automatically stored as facts about your store. The system can test pre-approved instructions for how it responds. Prices, stock and store policies still come from sources you've approved.
How is customer data handled?
Before launch, we agree on which data ShapeBot uses, who can access it, how long it's kept and how customers are informed. ShapeBot doesn't ask for passwords, card details or personal data that isn't needed to help with shopping.

Let's look at your store

What do your customers
ask most often?

Send us a few questions your customers ask.
We'll show you how ShapeBot could answer them.